Art house
Art House
Identity Design | Website Design | Branding
Tools
Adobe Photoshop
Adobe Illustrator
Adobe XD
Overview
As part of an educational project, I conceptualized a comprehensive branding strategy and website for Art House, an independent movie theatre specializing in indie and small-budget films. This project included creating a unique visual identity, developing merchandise, and designing a high-fidelity website prototype to reflect the theatre's focus on alternative expression and creativity.
The Problem Statement
An independent movie theatre needed a cohesive and distinctive brand identity to attract a socially-minded audience and highlight its focus on indie and small-budget films.
The Solution
I developed a comprehensive branding strategy including visual identity, merchandise, and a high-fidelity website prototype to effectively convey the theatre's alternative, artsy atmosphere and appeal to its target audience.
